Significant milestones and support must be achieved for the street race in Fort Lauderdale, Fla., to take place, but RACER has learned discussions between Andretti Sports Marketing, which promotes the Milwaukee Mile oval event and the Baltimore street race, continue to take shape with the city.
“We're enthusiastic about the market, and with the constituents we've spoken to, including the city, the IndyCar Series, the drivers, and officials in Broward County, there continues to be a lot of support for the event,” said ASM's John Lopes. “Whether the event occurs or not really comes down to packaging the finances which all sides are currently working on. We've had some recent meetings with all sides and continue to build commercial support to make the race happen.”
The costs to launch a new street race involve millions of dollars that have traditionally been sourced from local government subsidies and corporate backing, and it's believed the ASM team continued its efforts to build the funding for the Fort Lauderdale event during meetings at Mid-Ohio with various manufacturers and entities in the paddock.
Exactly how far those discussions went is unknown, but with the 2014 IndyCar schedule expected to be revealed in the next 30 days, planning for the southern Florida event could shift to 2015 unless meaningful progress can be made in short order.
“We're working on this project every day,” added Lopes. “Time is a precious commodity right now.”