Formula 1's television audience figures increased in the 2010 season , according to data revealed today by Formula One Management. FOM said on Friday that the audience increased to 527 million individuals over the course of the season. A total of over 16,000 hours of coverage were telecast to 187 countries during the year.
"While 2010 has delivered some great things, 2011 promises even more as Formula 1 seeks to build upon the foundations laid in our emerging markets and enthrall our audiences across the world," said Formula 1 commercial rights manager Bernie Ecclestone.
The 2011 season will see Formula 1 broadcast in native high definition for the first time.