Ferrari president Luca di Montezemolo will serve as the starter for this year's 77th running of the Le Mans 24 Hours in June.
Di Montezemolo was invited by president of Le Mans organizer ACO, Jean-Claude Plassart, to celebrate the 60th anniversary of the first of Ferrari's nine victories in the 24 Hours.
"I am delighted to be given the opportunity to start a race that has made motor racing history and has such strong links with Ferrari," said di Montezemolo. "Our Scuderia has delivered some unforgettable achievements on this circuit."
"The Le Mans 24-hour race is synonymous with technologically advanced sporting competition and has always been a focus of great attention on our part."
As well as the nine outright victories at Le Mans, Ferrari has also taken numerous class victories in the event – the most recent being Risi Competizione's GT2 class win in 2008.
Ferrari F1 team principal Stefano Domenicali will also be present at Le Mans in June.